The Unfiltered CEO
Welcome to The Unfiltered CEO, where we share real stories of the ups and downs of entrepreneurship. Your host, Abby Bradetich of IlluminEssence Creations, is a business owner, brand & web designer, visibility strategist, and embodiment mentor always down for a dance party. In this podcast, we’ll dive into the authentic experiences of owning a business that you don’t always see online - the highs, the lows, and every spicy bit in-between. We’ll cover mindset, online presence, business, embodiment, social media, brand, and so much more as we turn our unfiltered stories into inspiring, actionable takeaways. In my corner of the internet, we say fuck the rules, aren’t afraid to make moves, and care more about things feeling good than comparing to what else you see online. No matter what stage of business you’re in, you’re welcome here! So grab a glass of wine or get out for your daily walk, and let’s get into it, girl!
Episodes

Tuesday Jan 06, 2026
Tuesday Jan 06, 2026
If your business has been feeling like it’s running you instead of the other way around — this episode is the permission slip you need as we enter 2026. I’m joined by Chrissy Mellinger, a business consultant for women service providers who helps her clients run their businesses with more efficiency, more ease, and way more joy.
This conversation is allllll about remembering that you’re the adult in your business — you get to make the decisions, you get to change your mind, and you get to build a business that actually supports the life you want. AND have fun with it too!
We dive into:
How to make your business work for you instead of feeling like a toddler you’re chasing after
Setting up systems that support you in an aligned, sustainable way
Giving yourself permission to do business your way — and to change your mind when needed
My experience choosing ease and doing less after a packed season of weddings, travel, and being OOO
Asking yourself “what do I want?” on a regular basis — and honoring the answer
Choosing not to do things you hate (yes, really)
Letting go of end-of-year and New Year pressure and reframing how you plan
Living and planning in seasonal and hormonal rhythms instead of forcing energy
Why you’re allowed to be happy — and why your business gets to be fun
Building new habits slowly instead of trying to change everything at once
Planning content realistically and intentionally (and what to try instead of “post more”)
Remembering that marketing and selling are just humans connecting with humans
Why everything comes back to know, like, and trust — and how simple it can be
Doing things just because they’re fun and the importance of hobbies outside your business
Taking your power back as the decision-maker in your business
How we each approach the new year in a life-first, big-picture way
Using March as your “new year” and easing into growth instead of forcing January 1st
Being unapologetic in who you are and letting go of people-pleasing
Why being a business owner is the biggest personal development journey you’ll ever go on
Connect with Chrissy on: Instagram, LinkedIn, and her website
Get a free mini-consulting session with Chrissy to dig into one issue or pain point in your business
Get content help for 2026 in Magnetic By Nature: my content support ecosystem with 3 tiers to meet you where you're at 🦋
Inquire about brand & web design: booking February-April start dates ✨
Grab a Design & Marketing Power Sprint to knock out your "I've been wanting to do this" business growth tasks that have been on your list for foreverrr in just 3 days! 🔥
FREE RESOURCES: You know I’m here for YOU and your success, boo. And that includes offering a few different free resources to help you get there!
Instagram Audit: This free audit is your chance to get personalized feedback on your profile + content — so you can stop guessing and start showing up in a way that actually feels like YOU and connects with the right people.
The Bold Expression Toolkit - Your no-fluff, full-body yes to showing up online like the powerhouse you are. Think: scroll-stopping Canva templates, juicy content prompts, mindset + embodiment practices, and personalized feedback from a pro — all wrapped in a Notion dashboard designed to help you stop holding back and start saying what you really want to say.
Website Review - Ever wonder how your brand & website is doing? How it compares to others? Or what could make it better? Sign up for a free review that answers these questions and provides design & copy suggestions to increase conversions & connect with your ideal clients more effectively, plus show you how to be more authentic in your online presence.
5-Day Spark Reset Challenge - To reset your energy & mindset, refocus on your goals, & reignite your spark to show up on socials. Each day, you’ll receive an email with 3 tasks to do that can be done in 30 min or less!
Sign up for our Newsletter - Where you’ll get first access to any other new resources and opportunities to work with us, PLUS tips, strategies, and stories for how to navigate the online space in a way that feels good.
Check out our website for more ways to work and connect with us!
Support my show! I would love you foreverrr if you subscribe, rate, and review my podcast on Apple Podcasts or Spotify to show your support of the show. Share to your stories and tag me so I can see you tuning in! 🫶🏻
→ Connect with me on Insta:
@abbybradetich for alllll the juicy things
@illuminessencecreations for brand & web
@theunfilteredceopod for the podcast!

Tuesday Dec 30, 2025
Tuesday Dec 30, 2025
This episode feels like the deep exhale we all need to close out 2025 ✨
As the final episode of the year, I’m sharing the biggest lessons, reminders, and top tips from every guest who joined me on the podcast this year — all answering one powerful question:
“If you had one tip for growing your business in a way that feels good to YOU… what would it be?”
Having these incredible women on the show has been such a source of motivation and grounding during a tough, transformative year — and now you get all of that wisdom in one place. No pressure. No “do everything differently” energy. No "new year, new me" bullshit.
Just inspiration, clarity, and permission to build a business that feels even better in 2026 🫶🏼
Here’s what you’ll hear, all in one episode:
Setting boundaries, selling unapologetically, and not caring what people think
Building community and choosing collaboration over competition
Starting messy, learning as you go, and actually taking action
Taking time for yourself so you can show up fully again
Trusting that things don’t need to happen fast to be working
The importance of real-life connection and not doing business alone
Protecting your mental peace and making life-first decisions
Being open to possibility and letting your success guide your next level
Being yourself to attract aligned clients — and building systems before life throws a plot twist
Delegating clearly, outsourcing support, and releasing scarcity thinking
Letting go of perfection, pressure, and unrealistic expectations
Stepping into the identity of who you want to be — without permission
Speaking like yourself in your messaging and sharing what you’re tempted to hide
Making informed decisions by doing your research and tuning into yourself
Building self-trust through both the good and hard seasons
Growing at a sustainable pace and not being afraid to fail
Balancing trusting your gut with learning from others
Creating boundaries that honor you and pouring into yourself first
Investing from an empowered place and knowing you have your own back
Being authentic even when not everyone likes you (that’s a feature, not a flaw)
Trusting your intuition, blocking out noise, and doing the internal work
Thinking long-term while taking daily aligned action
Focusing on relationships, collaboration, and asking for help
Using Human Design to simplify and work with your energy
Keeping your business human instead of automating too quickly
Staying true to yourself, experimenting, and trusting what lights you up
Listening to your nervous system and honoring what it’s telling you
Believing fully in what you want and staying unwavering
Showing up consistently — even before others see the vision
Putting your life first and building your business around it
Taking things one step at a time, reducing overwhelm, and asking daily: “What do I desire?”
This episode is the perfect way to reflect, reset, and head into the new year feeling supported, inspired, and grounded in what actually matters to you.
Thank you for being here — and here’s to building with intention in 2026. 🤍✨
Get content help for 2026 in Magnetic By Nature (my content support ecosystem with 3 tiers to meet you where you're at) 🦋
Inquire about brand & web design for 2026 ✨
FREE RESOURCES: You know I’m here for YOU and your success, boo. And that includes offering a few different free resources to help you get there!
End-of-Year Recap Canva Template: Grab our FREE customizable social post template in Canva to celebrate all that you’ve done this year! 10 pages of beautiful designs for you to make your own + a copy prompt to help you actually USE the damn thing (with ease!) 🙌🏻🔥
Instagram Audit: This free audit is your chance to get personalized feedback on your profile + content — so you can stop guessing and start showing up in a way that actually feels like YOU and connects with the right people.
The Bold Expression Toolkit - Your no-fluff, full-body yes to showing up online like the powerhouse you are. Think: scroll-stopping Canva templates, juicy content prompts, mindset + embodiment practices, and personalized feedback from a pro — all wrapped in a Notion dashboard designed to help you stop holding back and start saying what you really want to say.
Website Review - Ever wonder how your brand & website is doing? How it compares to others? Or what could make it better? Sign up for a free review that answers these questions and provides design & copy suggestions to increase conversions & connect with your ideal clients more effectively, plus show you how to be more authentic in your online presence.
5-Day Spark Reset Challenge - To reset your energy & mindset, refocus on your goals, & reignite your spark to show up on socials. Each day, you’ll receive an email with 3 tasks to do that can be done in 30 min or less!
Sign up for our Newsletter - Where you’ll get first access to any other new resources and opportunities to work with us, PLUS tips, strategies, and stories for how to navigate the online space in a way that feels good.
Check out our website for more ways to work and connect with us!
Support my show! I would love you foreverrr if you subscribe, rate, and review my podcast on Apple Podcasts or Spotify to show your support of the show. Share to your stories and tag me so I can see you tuning in! 🫶🏻
→ Connect with me on Insta:
@abbybradetich for alllll the juicy things
@illuminessencecreations for brand & web
@theunfilteredceopod for the podcast!

Tuesday Dec 23, 2025
Tuesday Dec 23, 2025
If you’ve been craving more ease, self-trust, and a deeper connection to your energy — this episode is such a grounding, expansive listen. I’m joined by Jaya Jankert, a spiritual mentor and energy healer, for a powerful conversation about spirituality, embodiment, healing, and what it looks like to run a business (and live your life) in alignment with who you actually are.
We dive into:
Jaya’s view on spirituality and how she supports her clients
Holding safe, supportive space for yourself and for others
Navigating imposter syndrome as a business owner and being kinder to yourself
Human Design — our experiences with it and how it’s helped us understand ourselves and others
What it’s like being Manifesting Generators and learning to work with that energy
Feminine vs. masculine energy — including exploring the wounded aspects of both
What twin flames are, how they differ from soulmates, and Jaya’s personal experience after divorce
How our relationships with our parents shape how safe we feel being loved
My experience navigating old wounds in my marriage after divorce
Healing pain and stored emotions through dance and movement
How embodiment work impacts your energy and how that shows up online
What dance taught me and why it was my first true love
The overemphasis on masculine energy in our society and the shift toward feminine energy
My experience taking 3 weeks off and choosing ease instead of “doing it all” when I returned
Why doing less and simplifying doesn’t mean you’ll make less or miss out
How Jaya’s business evolved from fashion and the impact clothes have on your energy
Using Human Design to choose clothing that supports your identity and energy
Letting go of clothes as a way to release stuck energy and honor identity shifts (hello, rebrands!)
Taking things one step at a time and simplifying your approach
Asking yourself “what do I desire?” and leaning into self-trust over obligation
Connect with Jaya on: Instagram and her website
Inquire about brand & web design - booking 2026 dates! And for December only, book your project with just a $500 deposit
Get content support in Magnetic By Nature
FREE RESOURCES: You know I’m here for YOU and your success, boo. And that includes offering a few different free resources to help you get there!
End-of-Year Recap Canva Template: Grab our FREE customizable social post template in Canva to celebrate all that you’ve done this year! 10 pages of beautiful designs for you to make your own + a copy prompt to help you actually USE the damn thing (with ease!) 🙌🏻🔥
Instagram Audit: This free audit is your chance to get personalized feedback on your profile + content — so you can stop guessing and start showing up in a way that actually feels like YOU and connects with the right people.
The Bold Expression Toolkit - Your no-fluff, full-body yes to showing up online like the powerhouse you are. Think: scroll-stopping Canva templates, juicy content prompts, mindset + embodiment practices, and personalized feedback from a pro — all wrapped in a Notion dashboard designed to help you stop holding back and start saying what you really want to say.
Website Review - Ever wonder how your brand & website is doing? How it compares to others? Or what could make it better? Sign up for a free review that answers these questions and provides design & copy suggestions to increase conversions & connect with your ideal clients more effectively, plus show you how to be more authentic in your online presence.
5-Day Spark Reset Challenge - To reset your energy & mindset, refocus on your goals, & reignite your spark to show up on socials. Each day, you’ll receive an email with 3 tasks to do that can be done in 30 min or less!
Sign up for our Newsletter - Where you’ll get first access to any other new resources and opportunities to work with us, PLUS tips, strategies, and stories for how to navigate the online space in a way that feels good.
Check out our website for more ways to work and connect with us!
Support my show! I would love you foreverrr if you subscribe, rate, and review my podcast on Apple Podcasts or Spotify to show your support of the show. Share to your stories and tag me so I can see you tuning in! 🫶🏻
→ Connect with me on Insta:
@abbybradetich for alllll the juicy things
@illuminessencecreations for brand & web
@theunfilteredceopod for the podcast!

Tuesday Dec 16, 2025
Tuesday Dec 16, 2025
If you’re growing a business, navigating real life at the same time, and trying to make smart decisions without burning yourself out — this episode is such a grounded, honest listen.
I’m joined by Kristina Hind, bookkeeper and owner of Franklynn Accounting, for a conversation about sustainable growth, delegation, and building a business that actually supports your life.
In this convo, we dive into:
Kristina’s business growth this year and what shifted once she hired support
Why she decided to rebrand and redesign her website — and how that supported her next level
The importance of outsourcing and delegating as a business owner (especially as a mom)
Balancing motherhood and entrepreneurship — and why that flexibility is such a gift
The emotional back-and-forth of letting go of a full-time or part-time job alongside your business
Making intentional choices and sacrifices to support long-term growth
Redefining success in business and life — and why it looks different for everyone
Why bookkeeping matters beyond tax time (and how it actually reduces stress)
Understanding cash flow and how it helps you make confident CEO-level decisions
Using your numbers to stop taking things so personally in business
Putting your own business last after client work — and how to carve out time for YOU
Procrastination, overthinking tasks, and simple ways to stop making things bigger than they need to be
Structuring your days realistically (morning vs. night people, less overplanning, more ease)
Cutting out the noise of what you “should” be doing to be successful
Focusing on being just 1% better every day — and letting that compound over time
Why you’re not alone in this journey and the importance of having a support network
How tight-knit the bookkeeping community really is
Trusting that people are watching — even when it feels quiet — and continuing to show up
Using your numbers to understand ROI and reduce fear around investing in your business
The importance of email marketing and owning your audience (not renting platforms)
Putting your life first so you can build a business you actually love
My favorite part of having guests on the podcast (and what to listen for as the year wraps up!)
And because we recorded this around Thanksgiving… our favorite Thanksgiving dishes 🦃
Connect with Kristina on: Instagram and her website (designed by me!)
Inquire about brand & web design - booking 2026 dates! And for December only, book your project with just a $500 deposit
Get content support in Magnetic By Nature
FREE RESOURCES: You know I’m here for YOU and your success, boo. And that includes offering a few different free resources to help you get there!
End-of-Year Recap Canva Template: Grab our FREE customizable social post template in Canva to celebrate all that you’ve done this year! 10 pages of beautiful designs for you to make your own + a copy prompt to help you actually USE the damn thing (with ease!) 🙌🏻🔥
Instagram Audit: This free audit is your chance to get personalized feedback on your profile + content — so you can stop guessing and start showing up in a way that actually feels like YOU and connects with the right people.
The Bold Expression Toolkit - Your no-fluff, full-body yes to showing up online like the powerhouse you are. Think: scroll-stopping Canva templates, juicy content prompts, mindset + embodiment practices, and personalized feedback from a pro — all wrapped in a Notion dashboard designed to help you stop holding back and start saying what you really want to say.
Website Review - Ever wonder how your brand & website is doing? How it compares to others? Or what could make it better? Sign up for a free review that answers these questions and provides design & copy suggestions to increase conversions & connect with your ideal clients more effectively, plus show you how to be more authentic in your online presence.
5-Day Spark Reset Challenge - To reset your energy & mindset, refocus on your goals, & reignite your spark to show up on socials. Each day, you’ll receive an email with 3 tasks to do that can be done in 30 min or less!
Sign up for our Newsletter - Where you’ll get first access to any other new resources and opportunities to work with us, PLUS tips, strategies, and stories for how to navigate the online space in a way that feels good.
Check out our website for more ways to work and connect with us!
Support my show! I would love you foreverrr if you subscribe, rate, and review my podcast on Apple Podcasts or Spotify to show your support of the show. Share to your stories and tag me so I can see you tuning in! 🫶🏻
→ Connect with me on Insta:
@abbybradetich for alllll the juicy things
@illuminessencecreations for brand & web
@theunfilteredceopod for the podcast!

Wednesday Dec 10, 2025
Wednesday Dec 10, 2025
If you’ve ever needed a reminder that your business journey is supposed to evolve — and that you are allowed to evolve right along with it — this anniversary episode is for you. Today I’m celebrating 4 whole years in business (!!) and one full year of this podcast 🎉💃🏻🥂
And I’m taking you behind the scenes of everything this journey has been: the highs, the lows, the pivots, the growth, the clarity, and the deeply personal moments that shaped who I am as a business owner today.
In this episode, we dive into:
What this podcast has meant to me this year — how it’s kept me inspired and grounded
The story of how I started my business, from freelancing to full-on CEO
What it felt like to post online for the first time vs. how it feels now
The vulnerability of showing up as yourself on social media
How my business has evolved over the past 4 years
Letting go of unaligned offers at the end of last year and the ripple effect it had
Why being good at something doesn’t mean you have to keep doing it
My excitement for the new era of Magnetic By Nature (and its relaunch!)
Stepping into what I’m truly meant to be doing — and how that feels
Navigating a year where I couldn’t invest in coaching, and what that taught me
Shoutout to my husband for holding me down this year (especially while planning a wedding!)
What this year tested in me, and how badly I want the vision I have for my life and business
Limiting beliefs, fears, and the mental chaos we all deal with
Not taking business personally — and questions to ask yourself when you do
Love to my mom and sister for being my support system
The clearest vision I’ve ever had for my business + what’s coming next
The difference between hiring vs. outsourcing and what I’ll be doing moving forward
Slowing down, enjoying life, and building with intention
The evolution of my offers, my signature content offer, and where things are headed
Why you should plan for both life and business — and check in often with it
A reminder that you do NOT need to do the most next year
And finally… my gratitude for you — my community, my clients, and every single person who’s supported me along the way 🫶🏼
Check out the new evolution of Magnetic By Nature (my content support ecosystem with 3 tiers to meet you where you're at) 🦋
Inquire about brand & web design for 2026 ✨
FREE RESOURCES: You know I’m here for YOU and your success, boo. And that includes offering a few different free resources to help you get there!
End-of-Year Recap Canva Template: Grab our FREE customizable social post template in Canva to celebrate all that you’ve done this year! 10 pages of beautiful designs for you to make your own + a copy prompt to help you actually USE the damn thing (with ease!) 🙌🏻🔥
Instagram Audit: This free audit is your chance to get personalized feedback on your profile + content — so you can stop guessing and start showing up in a way that actually feels like YOU and connects with the right people.
The Bold Expression Toolkit - Your no-fluff, full-body yes to showing up online like the powerhouse you are. Think: scroll-stopping Canva templates, juicy content prompts, mindset + embodiment practices, and personalized feedback from a pro — all wrapped in a Notion dashboard designed to help you stop holding back and start saying what you really want to say.
Website Review - Ever wonder how your brand & website is doing? How it compares to others? Or what could make it better? Sign up for a free review that answers these questions and provides design & copy suggestions to increase conversions & connect with your ideal clients more effectively, plus show you how to be more authentic in your online presence.
5-Day Spark Reset Challenge - To reset your energy & mindset, refocus on your goals, & reignite your spark to show up on socials. Each day, you’ll receive an email with 3 tasks to do that can be done in 30 min or less!
Sign up for our Newsletter - Where you’ll get first access to any other new resources and opportunities to work with us, PLUS tips, strategies, and stories for how to navigate the online space in a way that feels good.
Check out our website for more ways to work and connect with us!
Support my show! I would love you foreverrr if you subscribe, rate, and review my podcast on Apple Podcasts or Spotify to show your support of the show. Share to your stories and tag me so I can see you tuning in! 🫶🏻
→ Connect with me on Insta:
@abbybradetich for alllll the juicy things
@illuminessencecreations for brand & web
@theunfilteredceopod for the podcast!

Tuesday Dec 02, 2025
Tuesday Dec 02, 2025
If you’ve been craving a reminder that you can build a business you love — and that your passions, your voice, and your unique journey actually matter — this episode is going to hit you right in the heart 🫶🏼
I’m joined by Noelle Mapianda, a multipassionate entrepreneur, author, and the creator of Business Women Circle, where she curates events that celebrate women-owned businesses and create real connection and community.
In this episode, we dive into:
Noelle’s journey into business ownership and embracing multipassionate entrepreneurship
Supporting and empowering women-owned businesses — and why connection matters
Why we all deserve to pursue our passions and build businesses that feel aligned
How reconnecting to your deeper why keeps you going during hard seasons
My reflections on why this podcast has been one of the best parts of my year
Understanding what you’re good at and making sure it’s what you’re passionate about
Listening to client feedback, taking criticism well, and adjusting without letting ego get in the way
Learning from your experiences and trusting your gut at the same time
Noelle’s personal examples of being flexible, pivoting, and learning as she grows
Not taking things personally in business — and focusing on what you can control
Noelle’s experience navigating motherhood, corporate life, and entrepreneurship; why she became an author
The one thing that shifted her confidence as an entrepreneur and her overall strategy
Balancing alllll the things in life and business — and what keeps Noelle going
Riding the roller coaster of business ownership without losing momentum or giving up too early
The power of consistency, showing up, and continuing forward no matter what
Connect with Noelle on Instagram!
Learn more about her Business Women Circle
Grab a Design & Marketing Power Sprint - knock out your "I've been wanting to do this" tasks in just 3 days!
Inquire about brand & web design - now booking 2026 start dates!
FREE RESOURCES: You know I’m here for YOU and your success, boo. And that includes offering a few different free resources to help you get there!
Instagram Audit: This free audit is your chance to get personalized feedback on your profile + content — so you can stop guessing and start showing up in a way that actually feels like YOU and connects with the right people.
The Bold Expression Toolkit - Your no-fluff, full-body yes to showing up online like the powerhouse you are. Think: scroll-stopping Canva templates, juicy content prompts, mindset + embodiment practices, and personalized feedback from a pro — all wrapped in a Notion dashboard designed to help you stop holding back and start saying what you really want to say.
Website Review - Ever wonder how your brand & website is doing? How it compares to others? Or what could make it better? Sign up for a free review that answers these questions and provides design & copy suggestions to increase conversions & connect with your ideal clients more effectively, plus show you how to be more authentic in your online presence.
5-Day Spark Reset Challenge - To reset your energy & mindset, refocus on your goals, & reignite your spark to show up on socials. Each day, you’ll receive an email with 3 tasks to do that can be done in 30 min or less!
Sign up for our Newsletter - Where you’ll get first access to any other new resources and opportunities to work with us, PLUS tips, strategies, and stories for how to navigate the online space in a way that feels good.
Check out our website for more ways to work and connect with us!
Support my show! I would love you foreverrr if you subscribe, rate, and review my podcast on Apple Podcasts or Spotify to show your support of the show. Share to your stories and tag me so I can see you tuning in! 🫶🏻
→ Connect with me on Insta:
@abbybradetich for alllll the juicy things
@illuminessencecreations for brand & web
@theunfilteredceopod for the podcast!

Tuesday Nov 25, 2025
Tuesday Nov 25, 2025
If you’re tired of doing everything in your business and craving more ease, support, and structure — this episode is going to feel like a deep exhale.
I’m joined by Brittany Carron, an Online Business Manager & Dubsado Pro who helps business owners transform their business into a dream operation — giving clients a VIP experience and giving themselves the freedom to finally enjoy life too.
In this episode, we dive into:
Why systems matter in your business — especially before you hire
Making time to work on your systems and what’s actually worth your energy
How Brittany supports her clients with building sustainable systems
My experience hiring someone to set up my Dubsado — and why it was a game-changer
Using systems and automations to scale so you can spend more time on what you love
Not doing everything yourself — the mindset and courage it takes to get support
Investing before you feel “ready” and why there's no “perfect” time to scale
Why knowing where you want your business to go is essential for building aligned systems
Where the “I do it all myself” business owner should start with systems
Free CRM trials, hiring a VA vs. OBM, and figuring out what support you actually need
Where I’m at with bringing on support in my business
Outsourcing vs. hiring internally — and how Brittany helps her clients navigate each
The stress of project management (in your business and for clients)
What I love about podcasting — and what I’d happily hand off to an admin
Our opinions on batching, scheduling, routines, and what’s actually working for us
Letting go of pressure, building your business with intention, and the energy we’re bringing into 2026
The level of self-belief it takes to build the business you want
Connect with Brittany on: Instagram, Facebook, and her website!
Get her FREE Client Experience Audit
Get a month trial of Magnetic By Nature to join us through the end of the year! For $97 you’ll get daily Slack support from me, our December group coaching call to help you plan for 2026, the full Notion hub with mindset + embodiment tools, content prompts, and fresh Canva templates, plus the most supportive group of women too.
Grab a Design & Marketing Power Sprint
Inquire about brand & web design
Learn more about 1:1 content coaching
FREE RESOURCES: You know I’m here for YOU and your success, boo. And that includes offering a few different free resources to help you get there!
Instagram Audit: This free audit is your chance to get personalized feedback on your profile + content — so you can stop guessing and start showing up in a way that actually feels like YOU and connects with the right people.
The Bold Expression Toolkit - Your no-fluff, full-body yes to showing up online like the powerhouse you are. Think: scroll-stopping Canva templates, juicy content prompts, mindset + embodiment practices, and personalized feedback from a pro — all wrapped in a Notion dashboard designed to help you stop holding back and start saying what you really want to say.
Website Review - Ever wonder how your brand & website is doing? How it compares to others? Or what could make it better? Sign up for a free review that answers these questions and provides design & copy suggestions to increase conversions & connect with your ideal clients more effectively, plus show you how to be more authentic in your online presence.
5-Day Spark Reset Challenge - To reset your energy & mindset, refocus on your goals, & reignite your spark to show up on socials. Each day, you’ll receive an email with 3 tasks to do that can be done in 30 min or less!
Sign up for our Newsletter - Where you’ll get first access to any other new resources and opportunities to work with us, PLUS tips, strategies, and stories for how to navigate the online space in a way that feels good.
Check out our website for more ways to work and connect with us!
Support my show! I would love you foreverrr if you subscribe, rate, and review my podcast on Apple Podcasts or Spotify to show your support of the show. Share to your stories and tag me so I can see you tuning in! 🫶🏻
→ Connect with me on Insta:
@abbybradetich for alllll the juicy things
@illuminessencecreations for brand & web
@theunfilteredceopod for the podcast!

Tuesday Nov 18, 2025
Tuesday Nov 18, 2025
If you’ve been holding yourself back from being fully seen — online, in your business, or even in your personal life — this episode is going to feel like a warm, powerful permission slip.
I’m joined by Lyn Delmastro-Thomson, a Confident Expression Activator who helps soul-led leaders feel safe being seen so they can stop being “the best kept secret” and start creating the impact and legacy they’re meant for.
In this episode, we dive into:
What Lyn does and how she helps her clients feel safe being seen
Why women hide their real selves and hold back online, in business, and in life
Simple, doable mindset and self-care practices to support your nervous system
Why your energy matters just as much as the content you create
Both of our journeys from perfectionist people-pleasers to authentically being ourselves
How to let go, be yourself, and feel good about it — without “faking it till you make it”
How to write captions that sound like YOU (and stop editing your real personality out)
Perfectionism as a nervous system pattern — not a personality trait — and what that looked like for us
Why entrepreneurship is the biggest self-growth journey you’ll ever go on
The pivotal moment that helped Lyn stop hiding in her business and feel like she belonged
Combining the “woo” and the work in business, content, and personal growth
How embodiment (especially dance!) helps you feel safe being seen — plus our personal stories
The importance of getting support and building a community that gets you
Our experiences dancing online and how that has evolved over time
How to reconnect with yourself and make space for creativity — walks, dancing, shaking, embodiment practices
Processing trauma and emotions physically, verbally, and in ways that don’t require over-explaining
Getting comfortable being uncomfortable — and finding ways to enjoy every part of your business
The energetic modalities Lyn is trained in and how she uses them with clients
Connect with Lyn on: Instagram and her website!
Get her Free Gift: The Unapologetic Expression Activation is a pre-visibility audio designed for sensitive, soul-led women who are done hiding, filtering, and second-guessing. DM Lyn “ABBY” on Instagram to gain free access!
Check out Lyn's Unmuted Program
Grab a Design & Marketing Power Sprint with Abby and knock out your "I've been wanting to do this" business growth tasks that have been on your list alllll year in just 3 days! 5 spots left in Nov. & Dec.
Inquire about brand & web design
Learn more about 1:1 content coaching
FREE RESOURCES: You know I’m here for YOU and your success, boo. And that includes offering a few different free resources to help you get there!
Instagram Audit: This free audit is your chance to get personalized feedback on your profile + content — so you can stop guessing and start showing up in a way that actually feels like YOU and connects with the right people.
The Bold Expression Toolkit - Your no-fluff, full-body yes to showing up online like the powerhouse you are. Think: scroll-stopping Canva templates, juicy content prompts, mindset + embodiment practices, and personalized feedback from a pro — all wrapped in a Notion dashboard designed to help you stop holding back and start saying what you really want to say.
Website Review - Ever wonder how your brand & website is doing? How it compares to others? Or what could make it better? Sign up for a free review that answers these questions and provides design & copy suggestions to increase conversions & connect with your ideal clients more effectively, plus show you how to be more authentic in your online presence.
5-Day Spark Reset Challenge - To reset your energy & mindset, refocus on your goals, & reignite your spark to show up on socials. Each day, you’ll receive an email with 3 tasks to do that can be done in 30 min or less!
Sign up for our Newsletter - Where you’ll get first access to any other new resources and opportunities to work with us, PLUS tips, strategies, and stories for how to navigate the online space in a way that feels good.
Check out our website for more ways to work and connect with us!
Support my show! I would love you foreverrr if you subscribe, rate, and review my podcast on Apple Podcasts or Spotify to show your support of the show. Share to your stories and tag me so I can see you tuning in! 🫶🏻
→ Connect with me on Insta:
@abbybradetich for alllll the juicy things
@illuminessencecreations for brand & web
@theunfilteredceopod for the podcast!

Tuesday Nov 11, 2025
Tuesday Nov 11, 2025
If you’re ready to create content that actually feels good again, this episode is a must-listen. I’m joined by Melanie Whittaker — a PR and marketing expert who helps business owners get people interested in who they are before they ever try to sell what they do.
We’re talking all things energy, authenticity, and the real future of marketing, because your audience doesn’t need “perfect,” they need you.
In this episode, we dive into:
Melanie’s journey into marketing and how she started her own business
Showing up as your real self online — not just “professional” or polished
The difference between posting to post vs. creating from good energy
Why your energy matters just as much as your strategy
Creating content for real-ass humans, not the algorithm
The direction marketing and social media are heading — and why connection is everything
Using AI in your marketing (our spicy opinions 👀) and how to keep your own magic in your content
Balancing AI-created vs. original content without losing authenticity
Why Melanie loves Threads — and how to use it strategically
Mixing personal and business content to build trust and connection
Decluttering your space, energy, and online presence to make room for what’s next
Protecting your peace, setting boundaries, and being real — not just showing the highlight reel
Navigating EOY comparison, “perfect year” posts, and why compassion is key right now
The rise of entrepreneurship — and what that means for marketing and mindset
Avoiding the comparison trap and staying true to YOU — mistakes, experiments, and all
Connect with Melanie on: Instagram, Threads, Facebook, LinkedIn and her website!
Grab a Design & Marketing Power Sprint with Abby and knock out your "I've been wanting to do this" business growth tasks that have been on your list alllll year in just 3 days! 5 spots left in Nov. & Dec.
Inquire about brand & web design - just 1 spot left in 2025!
Learn more about 1:1 content coaching - 2 spots open
FREE RESOURCES: You know I’m here for YOU and your success, boo. And that includes offering a few different free resources to help you get there!
Instagram Audit: This free audit is your chance to get personalized feedback on your profile + content — so you can stop guessing and start showing up in a way that actually feels like YOU and connects with the right people.
The Bold Expression Toolkit - Your no-fluff, full-body yes to showing up online like the powerhouse you are. Think: scroll-stopping Canva templates, juicy content prompts, mindset + embodiment practices, and personalized feedback from a pro — all wrapped in a Notion dashboard designed to help you stop holding back and start saying what you really want to say.
Website Review - Ever wonder how your brand & website is doing? How it compares to others? Or what could make it better? Sign up for a free review that answers these questions and provides design & copy suggestions to increase conversions & connect with your ideal clients more effectively, plus show you how to be more authentic in your online presence.
5-Day Spark Reset Challenge - To reset your energy & mindset, refocus on your goals, & reignite your spark to show up on socials. Each day, you’ll receive an email with 3 tasks to do that can be done in 30 min or less!
Sign up for our Newsletter - Where you’ll get first access to any other new resources and opportunities to work with us, PLUS tips, strategies, and stories for how to navigate the online space in a way that feels good.
Check out our website for more ways to work and connect with us!
Support my show! I would love you foreverrr if you subscribe, rate, and review my podcast on Apple Podcasts or Spotify to show your support of the show. Share to your stories and tag me so I can see you tuning in! 🫶🏻
→ Connect with me on Insta:
@abbybradetich for alllll the juicy things
@illuminessencecreations for brand & web
@theunfilteredceopod for the podcast!

Tuesday Nov 04, 2025
Tuesday Nov 04, 2025
It’s been a minuteee since I’ve done a solo episode, and whew — this one is juicy. I’m recapping my time away for my wedding and European honeymoon, how things have been since coming back, and allll the mindset, business, and content lessons that came through along the way.
From wedding chaos and travel mishaps to mindset breakthroughs and content clarity — this one’s part storytime, part therapy session, part business pep talk you didn’t know you needed.
I chat about:
The week before the wedding — beach time, our families meeting, and the calm before the chaos
Rehearsal day food poisoning (yep, really) and a rainy wedding day that didn’t go as planned
The sweet, special moments that made it all worth it ❤️
A huge shoutout to Virtue Events for saving the damn day and making everything better than it could’ve been
Lessons in letting go, asking for help, and allowing people to support you — even when it’s not “your way”
Choosing to remember the good over the bad and working on your mindset to release expectations
Life as both/and — the messy and the magical existing together
The biggest lesson: you can’t control everything, only how you respond
Feeling your feelings without getting stuck in them
My favorite practice for gratitude and energy shifts when life gets wild
Our European honeymoon adventures — the places we loved, what went wrong, and what we learned
Dealing with a canceled flight mid-honeymoon and being OOO (and sick when coming back) for almost 4 weeks
Why you don’t need to do the most before or after taking time off — you get to choose ease
How I’m restructuring my business and content approach for the holiday season
Removing pressure from the EOY “rush” and giving yourself permission to slow down instead
Why you don’t need to do a Black Friday sale or be busy just because everyone else is
Turning 33, and my reflections on building my biz and showing up with more intention this year
What I learned about content while I was gone — and how to apply those lessons to your own marketing
How to approach your content for the holidays and EOY — quality over quantity, being real, and connecting with your deeper why
Inquire about brand & web design - just 1 spot left in 2025!
Learn more about 1:1 content coaching - 2 spots open
FREE RESOURCES: You know I’m here for YOU and your success, boo. And that includes offering a few different free resources to help you get there!
Instagram Audit: This free audit is your chance to get personalized feedback on your profile + content — so you can stop guessing and start showing up in a way that actually feels like YOU and connects with the right people.
The Bold Expression Toolkit - Your no-fluff, full-body yes to showing up online like the powerhouse you are. Think: scroll-stopping Canva templates, juicy content prompts, mindset + embodiment practices, and personalized feedback from a pro — all wrapped in a Notion dashboard designed to help you stop holding back and start saying what you really want to say.
Website Review - Ever wonder how your brand & website is doing? How it compares to others? Or what could make it better? Sign up for a free review that answers these questions and provides design & copy suggestions to increase conversions & connect with your ideal clients more effectively, plus show you how to be more authentic in your online presence.
5-Day Spark Reset Challenge - To reset your energy & mindset, refocus on your goals, & reignite your spark to show up on socials. Each day, you’ll receive an email with 3 tasks to do that can be done in 30 min or less!
Sign up for our Newsletter - Where you’ll get first access to any other new resources and opportunities to work with us, PLUS tips, strategies, and stories for how to navigate the online space in a way that feels good.
Check out our website for more ways to work and connect with us!
Support my show! I would love you foreverrr if you subscribe, rate, and review my podcast on Apple Podcasts or Spotify to show your support of the show. Share to your stories and tag me so I can see you tuning in! 🫶🏻
→ Connect with me on Insta:
@abbybradetich for alllll the juicy things
@illuminessencecreations for brand & web
@theunfilteredceopod for the podcast!


